To be a coach….

I’ll begin by telling you that sometimes the hair stands up on my neck when I hear the term “coach” used in business.  I’ve met people who call themselves “coaches” because they have experience in some field (”I’m a graphics coach”) or because it’s a popular term (”I’m a business coach…I used to be a consultant.”)   I’ve heard the term “coaching” used to describe what is about to happen to an erstwhile employee (”We need to coach him out of the business.”)  What’s not confusing is self-serving.

Coaching is a noble, if not relatively new, profession.  And if its going to grow to maturity, we need to take a stand for consistency and clarity.  So we will welcome your questions and your comments.

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